The sooner you finish your enrollment, the sooner you can start discovering your learner experience!Â
👉 Click here: access to your WebRiseÂ
- WebRise Login : Rennes School of Business email address
- WebRise password : identical to your newly created mailbox password
👉 Pay the French CVEC contribution (CVEC: Student life and campus contribution)
📣 The CVEC is currently unavailable and will not be accessible until early June. We will send you an email as soon as it opens, as its payment is mandatory to finalize your registration.
👉 Consult the Administrative Registration to assist you throughout the process!
Â
Your specialisation track selection - OFL
👉 Your choice was made during the admission process.Â
👉 You will be asked to confirm this choice during the OFL (OFL: On-line training offer), until 31st July 2025. After this date you will be randomly assigned to your choice made during the admission process.
The courses on offer and their content are given for information only:
- Specialisation FINANCE
FI300 Financial Mathematics: This course is designed to provide a basic, but solid, knowledge of financial mathematics. It is a building block for a specialization in finance and is therefore highly recommended for students interested in working in banking, capital markets or corporate finance. The course provides tools and methods for dealing with the time value and risk of cash flows.
FI301 Concepts of Corporate Financ : This module provides an introduction to some key concepts of corporate finance. In the first part concept of time value of money and valuation of securities and projects are introduced. The second part of the module is devoted to the study of the capital structure of a company.
FI302 Financial Markets and Risk Management: This introductory course provides a general overview on the financial markets and risk management. It emphasizes the theoretical and practical understanding of the concepts of financial markets and will get the students acquainted with the tools associated.
FI303 Financial Analysis : This module is intended to provide students with the basic concepts of financial analysis, and should get them acquainted with the tools associated. The analysis is based on financial statements that reflect management needs for clear organized financial information.
FI304 Banking Systems and Services: This course provides a basic overview of the international banking industry. It gives students an understanding of how banks work internationally and of the diverse products and services that they offer to both individual customers and corporations.
FI305 Fundamentals of Auditing: Basic knowledge in financial accounting and financial analysis.
- Specialisation MARKETING
MK303 Omni Channel Management & Distribution: The main objective of this course is to provide students with an overview of different distribution options (wholesaler, retailer, franchise, mail order, e-commerce…), with an emphasis on the following topics: Retailing, Multi-Channel Strategy, the role of “Place” in the marketing mix, Bricks and clicks - the changing face of distribution, B2B, B2C, C2C configurations etc.
MK306 Digital Marketing Strategy: The course is constructed around the idea that Digital Marketing strategy is not just a new channel for marketing, but requires the digital marketer (CDO) to acquire a whole new understanding on how modern consumers use technologies to help them in their relationship with brands. The module evaluates the strategy, planning and execution of marketing mix decisions in the light of digital media and technologies.
MK307 Business to Business Marketing: This module focuses studies of marketing to other businesses, institutions, and the governmental entities. The buying behavior of business clients is explored, in addition to how the formulation and implementation of B2B marketing strategy differ from those used for individual consumers. The module covers marketing tools, theoretical frameworks in B2B contexts, recent academic articles, case studies analyses, and challenging tasks to prepare the students as B2B marketers.
MK309 Digital Marketing Communication : This course will offer students advanced knowledge of digital communications tools, SEO/SEM, media, platforms, sales, PR, blogs, apps, and variety of tools and techniques, and more importantly a strategic model for integration and optimisation for effective communication with the targeted digital consumers.
MK313 Consumer Behaviour: Through this course, we will examine how consumers influence the field of marketing and how marketers influence us. We will cover the internal dynamics of consumers that ultimately affect how they make sense of the world and what they choose to buy. We will also look at how consumers think about products, the steps they use to choose a product, and what happens after consumers buy something.
MK314 Brand Management and Sustainability: Advancing the knowledge of brands with reference to sustainability. This course provides holistic framework of managing brands in the era of sustainability.
- Specialisation SUPPLY CHAIN
SC301 Supply Chain Management: The course offers both overall and detailed views of supply chain activities and provides necessary elements to understand logistics and supply chain management.
SC302 Purchasing Management : Basic concepts in marketing, management, organization, accounting. A first approach of purchasing as a customer and/or in firms.
SC303 Inventory Management & Warehousing: The goal of the course is to help students become effective managers in today’s competitive global environment. It will be valuable for students who would like to pursue a career in consulting or take a position in operations functions in a manufacturing or distribution firm. The course will examine supply chain management concepts used as a competitive weapon in the business environment. Particularly, this course will focus on demand forecasting methods, inventory management systems with known and unknown demand and its associated cost and Material Requirements Planning.
SC305 Transportation and Distribution Management: The module explains the role of transportation and distribution in a supply chain and allows students to understand the trade-offs to be made between transportation, warehousing and distribution activities, and how to coordinate them. It introduces students to the different transport modes and network design options, planning, modeling, transport and distribution organization management, costs and accounting computations in the transport and distribution industry.
SC306 Introduction to Supply Chain Analytics: This module presents how data and business analytics can be applied to deal with practical business situations in the field of supply chain management to facilitate decision-making and improve system performance, productivity, and profitability. In this module, three components of business analytics including descriptive, predictive, and prescriptive analytics, will be discussed and their application to deal with supply chain decision and optimization problems will be illustrated.
QM311 Operations & Production Management: This course introduces students to the area and techniques of operations management and presents a state-of-the-art view of the activities of the operations function. The course’s overall rationale is to give students thorough background knowledge in basic servicing and and production methods and concepts to enable them to appreciate their potential real-world applications. The objective is that students understand the role of managerial decisions in the effective design of services and products, layout and production planning and control.
Â
👉 Your choice is compulsory for the Fall and Spring semesters.
👉 Your specialisation must then be linked to the subject of your BACHELOR DISSERTATION and the content of your internship.
NB Depending on the programme, you must complete your dissertation and/or internship in Rennes SB or with your Home University.Â
👉Wondering how to answer an OFL? Click here!
ImportantÂ
- Students from Leuven (Programme 3.3) have to choose the specialisation MARKETING.
- Students from Programme 3.4 and 3.5 (IQS) do not choose a specialisation.
International students only: Your foreign language selection
👉 Choose between the courses "French as a foreign Language" and "French culture". Please note that this choice is for the whole academic year.
ImportantÂ
- Students from Programme 3.2 (Direct Entry) - French Students do not have to choose French courses.
👉 Any queries? Contact us topic 'Aloha General Questions'.
👉Feel free to browse the BiM Bachelor in Management / BIA Bachelor International Affairs for more information on courses, funding, scholarships.
You can also discover the digital environment of Rennes SB here.
Â
Â
Â
Â
Comments
0 comments
Please sign in to leave a comment.